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Understanding the emerging trends in the pharmaceutical industry and embracing innovative solutions to meet them will allow pharma companies to continue playing a vital role in personal health outcomes and remain viable in the marketplace. This webinar focuses on technology advancements, recent regulatory activity, therapeutic developments, and the economic forces reshaping the pharma industry and influencing consumer behavior.
As the senior vice president of go-to-market strategy, Marty Smyth is responsible for market intelligence, product strategy, and bringing MasterControl quality and manufacturing products to market globally. He brings 20 years of technology strategy, marketing, sales, and support experience across high-growth private SaaS companies as well as Fortune 500 companies.
In previous roles, Marty has driven strategic planning, customer experience, and go-to-market for technology leaders like Cisco, Panasonic, Verizon, and AT&T. He is a University of Notre Dame alumnus.