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As the leader in providing integrated quality management software systems to companies all around the world, MasterControl is making news and leading the way in solving business problems for all types of regulated manufacturers.

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801-942-4000
pr@mastercontrol.com

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How to Effectively Rebrand a 25-Year-Old Company

May 2, 2019 by RICHARD LARSSON

 

How to Effectively Rebrand a 25-Year-Old Company

Contact: Jennifer Hurst, Sr. Director, PR & Content
Phone: 1.801.560.9608
Email: jhurst@mastercontrol.com

A Chat with Sara Bresee, EVP of Marketing, MasterControl

AW360 recently had the opportunity to have an in-depth conversation on what it’s like to completely rebrand a 25-year old company. Sara Bresee, EVP of Marketing for MasterControl had some amazing insight into what it takes to run a successful rebranding.

Read full article here

About MasterControl
MasterControl Inc. is a leading provider of cloud-based quality and compliance software for life sciences and other regulated industries. Our mission is the same as that of our customers – to bring life-changing products to more people sooner. The MasterControl Platform helps organizations digitize, automate and connect quality and compliance processes across the regulated product development life cycle. Over 1,000 companies worldwide rely on MasterControl solutions to achieve new levels of operational excellence across product development, clinical trials, regulatory affairs, quality management, supply chain, manufacturing and postmarket surveillance. For more information, visit www.mastercontrol.com.

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