MasterControl Cookie Notice

Last Updated: January 9th, 2020

This Cookie Notice ("Notice") explains how MasterControl, Inc. (“MasterControl”, "we", "us", and "ours") use cookies and similar technologies to recognise you when you visit our websites (such as https://www.mastercontrol.com), online advertisements or marketing communications (collectively for the purposes of this Notice, the "Websites"). It explains what these technologies are and why we use them, as well as your rights to control our use of them.

We may use cookies and similar technologies to collect personal information, or information that becomes personal information if we combine it with other information. In such cases the MasterControl Privacy Notice will apply in addition to this Cookie Notice.

What Are Cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information.

Cookies set by the website owner (in this case, MasterControl) are called "first-party cookies.” Cookies set by parties other than the website owner are called "third-party cookies.” Third-party cookies enable third-party features or functionality to be provided on or through the website (e.g. like advertising, interactive content and analytics). The parties that set these third-party cookies can recognise your computer both when it visits the website in question and also when it visits certain other websites.

Why Do We Use Cookies?

We use first-party and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our Websites to operate, and we refer to these as "strictly necessary" cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our Websites. Third parties serve cookies through our Websites for advertising, analytics and other purposes. This is described in more detail below.

What Type of Cookies do you Use?

The specific types of first and third-party cookies served through our Websites and the purposes they perform are described below.

Cookie Settings

 

 

We Use Session Variables

Some sections of our website require your information to be stored in what is known as a session variable. Session variables are specific to each site visitor and are used to store user-specific information that needs to be accessed by multiple pages in a web application. They exist only for the length of your visit and while your application is active (or in the case of our client login, until you log out).

What About Other Tracking Technologies, Like Web Beacons?

Cookies are not the only way to recognise or track users of our Websites. We may use other similar technologies from time to time, like web beacons (sometimes called "tracking pixels" or "clear gifs") to track users of our Websites. These are tiny graphics files that contain a unique identifier that enables us to recognise when someone has interacted with our Websites, such as opening an e-mail that we have sent them. The use of web beacons (or similar technologies) allow us, for example, to monitor the traffic patterns of users within our Websites, to deliver or communicate with cookies, to understand whether you have come to our Websites from an online advertisement displayed on a third-party website, to improve our Websites, and to measure the success of e-mail marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.

Do You Use Flash Cookies Or Local Shared Objects?

Our Websites may also use so-called "Flash Cookies" (also known as "Local Shared Objects" or "LSOs") to, collect and store information about your use, to prevent fraud and for other Website operations.

If you do not want Flash Cookies stored on your computer, you can adjust the settings of your Flash player to block Flash Cookies storage using the tools contained in the Website Storage Settings Panel. You can also control Flash Cookies by going to the Global Storage Settings Panel and following the instructions (which may include instructions that explain, for example, how to delete existing Flash Cookies (referred to "information" on the Macromedia Website), how to prevent Flash LSOs from being placed on your computer without your being asked, and (for Flash Player 8 and later) how to block Flash Cookies that are not being delivered by the operator of the page you are on at the time).

Please note that setting the Flash Player to restrict or limit acceptance of Flash Cookies may reduce or impede the functionality of some Flash applications, including, potentially, Flash applications used in connection with our Websites.

Do We Perform Targeted Advertising?

MasterControl tracks and analyses both individualized usage and volume statistical information related to your use of our Websites. We also partner with third parties (such as advertisers and ad networks) to display advertising on our Websites and/or to manage and serve advertising on other third-party websites.

These third parties use cookies, web beacons, pixel tags and similar tracking technologies to collect and use certain information about your online activities on our Websites and/or other third-party Websites and services. This information may be used alone or in combination with information about you we obtain from other sources (like our data partners) and contact details, professional information and MasterControl transaction history to infer your interests and deliver you targeted advertisements and marketing that are more tailored to you based on your browsing activities and inferred interests ("Interest Based Advertising"). Such Interest Based Advertising will only be delivered where permitted by applicable law and in accordance with your advertising / marketing preferences.

Our third-party service providers may also use cookies or similar technologies to collect information about your visits to our Websites and/or other third-party Websites to measure and track the effectiveness of advertisements and our online marketing activities (for example, by collecting data on how many times you click on one of our advertisements).

How Can I Control Cookies?

You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences through the Cookie Banner that appears on the website or by clicking this .

You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our website though your access to some functionality and areas of our website may be restricted. As the means by which you can refuse cookies through your web browser controls vary from browser-to-browser, you should visit your browser's help menu for more information.

In addition, most advertising networks offer you a way to opt out of targeted advertising. If you would like to find out more information, please visit http://www.aboutads.info/choices/ or http://www.youronlinechoices.com.

How Often Will You Update This Cookie Notice?

We may update this Cookie Notice from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal or regulatory reasons. Please therefore re-visit this Cookie Notice regularly to stay informed about our use of cookies and related technologies.

The date at the top of this Cookie Notice indicates when it was last updated.

Where Can I Get Further Information?

If you have any questions about our use of cookies or other technologies, please email us at privacy@mastercontrol.com