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Navigating pharma manufacturing has never been more challenging. Pressures to improve efficiencies and meet FDA and ISO quality standards leave little room for error, but the industry often lags in adopting strategies for process improvement. Attend this webinar to hear insights from our pharma manufacturing research report, trends in digital transformation, as well as strategies and technology for improving manufacturing efficiency. See how pharma companies are prioritizing digital transformation to gain a competitive advantage, accelerate production, and improve product quality
Within her role as a Sr. Product Marketing Manager at MasterControl, Nicole focuses on understanding the current market, and partnering with other departments to help communicate valuable product benefits that meet customer needs. This includes go-to market strategy, product positioning messaging, launch communications, and more. Prior to joining MasterControl, Nicole has spent over a decade in strategic consulting roles for both B2B and B2C organizations, spanning a range of industries, from healthcare to hospitality.
Sherman earned a bachelor of science degree from the Rochester Institute of Technology and a Master of Arts from Emerson College.
Caitlin Minton-Smith has over 15 years of experience in the life sciences industry and extensive expertise in online, print, and visual media communication. In her current role as senior product marketing manager, she is responsible for creating go-to-market strategies, developing product positioning, crafting messaging, and executing strategic marketing campaigns and has been directly involved in the launch of several MasterControl products. Minton-Smith brings comprehensive product, market, and customer knowledge to deliver innovative solutions to deeply rooted problems and strives to empower cross-functional teams to maximize success.